google

google

Google for Retail Website Redesign

Google for Retail Website Redesign

Creating a scaleable modernized experience for retailers and e-commerce businesses discovering Google for Retail.

Bridging the experience between New York Life recruiters and prospective financial professionals.

Creating a scaleable modernized experience for retailers and e-commerce businesses discovering Google for Retail.

google-retail-main

Product Design

Product Design

Putting the product front and center

Putting the product front and center

Redesigning the website to put the product and its features to the forefront with custom UI, components, updated taxonomy, and animated elements.

Vaseline had recently redesigned their classic packaging and wanted an updated website experience to highlight their new branding and products.

We wanted to reimagine the look and feel of this website to center its iconic products and elevate its new branding.

Redesigning the website to put the product and its features to the forefront with custom UI, components, updated taxonomy, and animated elements.

google-retail-before google-retail-after
google-retail-screens

Animation

animation

Capturing attention through delightful moments

Capturing attention through delightful moments

Developed animated sequence for key moments in the browsing experience to illustrate product functionality and information taxonomy.

Developed animated sequence for key moments in the browsing experience to illustrate product functionality and information taxonomy.

Localization

Localization

Making it relevant

Making it relevant

Localizing images and animations for five major regions: US, UK, Germany, India, and France. Figma design system was developed to support further scaling into 20+ languages and regions.

Localizing images and animations for five major regions: US, UK, Germany, India, and France. Figma design system was developed to support further scaling into 20+ languages and regions.

google-retail-localization

Localization

Design System

Designing for scale

Designing for scale

Creating a library of components and styles that can be scaled over time.

Creating a library of components and styles that can be scaled over time.

google-retail-components

Collaborate with Us

Let’s create something together - we’d love to hear from you!

Collaborate with Us

Let’s create something together - we’d love to hear from you!

Stranger Creative

[email protected]
20 Pine St. Studio 2312
New York, NY 10005

Proudly certified LGBT-owned business.

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