Vaseline

Vaseline

Vaseline Website Redesign

Vaseline Website Redesign

Reimagining the browing through product and education with website redesign for Vaseline.com

Bridging the experience between New York Life recruiters and prospective financial professionals.

Reimagining the browing through product and education with website redesign for Vaseline.com

vaseline-thumb

Product Design

Product Design

Creating an effortless new experience

Creating an effortless new experience

Vaseline had recently redesigned their classic packaging and wanted an updated website experience to highlight their new branding and products.
We wanted to reimagine the look and feel of this website to center its iconic products and elevate its new branding.

Vaseline had recently redesigned their classic packaging and wanted an updated website experience to highlight their new branding and products.

We wanted to reimagine the look and feel of this website to center its iconic products and elevate its new branding.

Vaseline had recently redesigned their classic packaging and wanted an updated website experience to highlight their new branding and products.

We wanted to reimagine the look and feel of this website to center its iconic products and elevate its new branding.

vaseline-page-listing

Product Design

Product Design

Reimagined Icon Library

Reimagined Icon Library

As part of reimagining the website, we took a look at the central aspect of what Vaseline does great - addressing skin concerns. We created a unique icon set specific for Vaseline across all their skin concerns that could be used at various sizes, inline with layout, and on top of product photography.

As part of reimagining the website, we took a look at the central aspect of what Vaseline does great - addressing skin concerns. We created a unique icon set specific for Vaseline across all their skin concerns that could be used at various sizes, inline with layout, and on top of product photography.

vaseline-icon-blue
vaseline-icon-white

Design system

Design System

Creating a Refreshed Web Style Guide

Creating an Refreshed Web Style Guide

We designed an updated design system to go along with the refresh – built as components and reusable styles within Figma to help empower their creative team to design faster and stay consistent across their ever-growing website.

We designed an updated design system to go along with the refresh – built as components and reusable styles within Figma to help empower their creative team to design faster and stay consistent across their ever-growing website.

vaseline-design-system

Collaborate with Us

Let’s create something together - we’d love to hear from you!

Collaborate with Us

Let’s create something together - we’d love to hear from you!

Stranger Creative

[email protected]
20 Pine St. Studio 2312
New York, NY 10005

Proudly certified LGBT-owned business.

NGLCC_certified_LGBTBE_wt

Subscribe to our newsletter

©2024 Stranger Creative LLC. All rights reserved.